YouTube is a powerful platform for small businesses to engage with their audience, showcase their products or services, and build a loyal following. Here are some tips on how to make YouTube videos for small businesses that get engagement.

We've all seen businesses have lackluster sales around the holidays, even though they have great products or services that would be useful to their customers and perfect for the season. If you don't want to be one of those businesses, make sure you start your holiday marketing early and prepare your strategy so that when it comes time for your customers to decide on which holiday gifts to buy, you'll already be top of mind. Here's how to do it right.

Marketing your content is challenging. Not only do you have to figure out what to share with your audience, but you also have to worry about how you will get it in front of them. If you're not using social media, then you have to rely on writing guest posts, submitting articles, or contacting influencers who might be interested in sharing your work.

If you’re in the business of marketing or growing your brand, you’ve probably considered starting a podcast before. And if you’re anything like me, you haven’t done so because it seems too hard to do!